The option to buy a national or international sports franchise may be reserved for only the richest of the rich, but that doesn’t mean that you can’t fulfill your dream of having your own sports team. Intramural sports have become pretty popular for adults in the US largely because they’re easy to form, but that doesn’t mean that you shouldn’t be studious in the process of putting your team together.
Before you start seriously recruiting, you’ll need to put together your management structure. This means not just finding coaches to help push the team to excel but also graphic designers, social media managers, and other positions that will help spread your team’s message. Obviously, the resources available to you will be predicated by the money, time, and resources available, but scouring your social media accounts can be a great way to seek out potential prospects.
Once you have your management crew together, it’s time to sit down and start talking about marketing your brand.
Most larger cities will have existing teams to compete with if you choose more popular sports, so you’ll have more work cut out for you if you pick a sport with a lot of popularity. On the other end of the spectrum, picking a sport that isn’t all that popular may have trouble recruiting new members. Figuring out what the goal is for your team and what sport you’ll be playing can help you put together like-minded people who will enjoy their time both on and off the field.
From here, you need to make your pitch. Getting a team officially off the ground will vary depending on how prominent you want it to be and the specific regulations of your community, but aiming big means better leverage to find a venue. While smaller groups may be able to get by just playing at a local park, but savvier leaders may want to present to the city council. A well put together proposition could help you get resources from the local government or get access to more impressive venues.
Finally, you’ll want to make sure that you have a budget in place. If you’ve worked with your local community to establish a presence, you may already have a decent war chest to work with, but you otherwise might need to reach out to friends, players, and leaders within your group. A serious sports team will need more supplies than you might imagine – in terms of not just sports equipment but medical supplies and refreshments as well.
Starting a new sports team or league isn’t the easiest thing in the world, but it can be incredibly satisfying. If you’re thinking of starting your own team, we suggest you reach out to the community you know and consider in serious terms what goals you hope for your team to achieve.